Property Advisory Services | Edmund Ee Advisory Singapore
What We Do

Specialist advisory across every property segment.

Six core practice areas, one accountable team. Whether it's your first HDB, a landed upgrade, or a portfolio decision, you are matched with an advisor who lives in your segment every day.

01 / HDB

HDB Resale & BTO.

Singapore's HDB market sets the financial foundation for most upgrade journeys. We treat your HDB decision as the first move in a 20-year strategy, not a one-off transaction.

From first BTO to MOP exit and the upgrade that follows, our HDB specialists guide you through every regulatory layer. Eligibility, grants, loan structuring, MOP planning and the resale numbers that decide whether you can afford the next move.

Who This Is For

  • First-time buyersBTO ballot strategy, resale market timing, and choosing between HDB loan and bank loan.
  • HDB upgradersPlanning the sale and the next purchase as one connected decision, including ABSD remission and bridging finance.
  • MOP owners deciding what's nextSell now, sell later, or hold for rental. The numbers tell different stories at different points in the cycle.

What's Included

  • Eligibility & grant analysisCPF Housing Grants, Enhanced Housing Grant, Proximity Housing Grant, EC eligibility checks.
  • BTO vs Resale comparisonWait time, location, price, capital appreciation potential, financing differences.
  • MOP planning & exit strategyWhen to sell, what to sell for, and how the proceeds shape your next purchase.
  • Financial planningHDB loan vs bank loan, CPF usage, TDSR/MSR ratios, affordability stress tests.
  • Negotiation & transaction supportOTP through completion, including coordination with HDB resale process and lawyers.
02 / PRIVATE

Condominiums.

From entry-level mass-market condos to luxury freehold projects, condos are where lifestyle and investment converge. We compare resale and new launch on real numbers, not showroom emotion.

The condo market rewards clarity. Tenure, district, developer track record, future supply, MRT proximity, and projected rental yield all matter, and they don't matter equally for every buyer. We weight each factor against your goals.

Who This Is For

  • HDB upgraders moving privateThe full upgrade picture, including timing the HDB sale, the ABSD trap, and decoupling considerations.
  • Condo upgraders within privateRight-sizing, district shifts, freehold for legacy planning.
  • Foreign buyers and PRsABSD, citizenship considerations, and projects open to your residency status.
  • DownsizersReleasing equity, tenure preference, lifestyle fit.

What's Included

  • Resale vs new launch decision matrixComparing real PSF, holding cost, expected appreciation, and time to occupation.
  • Tenure analysisFreehold, 999-year, 99-year leasehold, and what remaining lease does to financing and resale.
  • District & development comparisonCCR, RCR, OCR positioning, MRT and amenity scoring, future supply impact.
  • Selling: positioning, marketing & qualificationComparative valuation, photography, virtual tours, qualified-buyer screening.
  • Negotiation & paperworkOTP through completion, conveyancing coordination, financing handover.
03 / LANDED

Landed Homes.

Singapore's landed property market is small, slow-moving, and rewards patience. Two decades of landed experience inform every recommendation we make.

Landed is a different animal. Liquidity is limited, comparable transactions are sparse, and a single design or tenure consideration can swing value by hundreds of thousands. We bring senior-level attention to landed clients on both buying and selling sides.

Who This Is For

  • Multi-generational familiesHouses that work across three generations, with reconstruction or A&A potential factored into the buy.
  • Established investorsLanded as wealth preservation, with thinking about en-bloc and amalgamation upside.
  • Downsizers from large landedReleasing equity into a smaller landed or a luxury condo without losing lifestyle.

What's Included

  • Tenure & title checkFreehold, 999-year, 99-year leasehold; Good Class Bungalow zoning; conservation considerations.
  • Reconstruction & A&A advisoryBuying with renovation in mind. Coordination with architects and quantity surveyors during the buy decision.
  • En-bloc and amalgamation potentialIdentifying landed plots with combination upside.
  • Mortgage structuringLanded loans differ. We coordinate with mortgage specialists for optimal LTV and rate.
  • Property type expertiseDetached, semi-detached, terrace, GCB. Each segment has its own buyer pool and pricing logic.
04 / NEW LAUNCH

New Launches.

A new launch is a different conversation from a resale purchase. We compare projects on real numbers, not showroom emotion, so you walk in with clarity instead of urgency.

Showflats are designed to sell. Our job is to translate marketing into decision-grade information: real PSF benchmarks, projected resale value, take-up trajectories, and which units actually deliver light, ventilation and resale liquidity.

Who This Is For

  • First-time buyers wanting brand newUnderstanding progressive payment, BUC stamp duty, and what to look for at the showflat.
  • Investors targeting capital appreciationCross-project comparison and pricing benchmarks against the secondary market.
  • Upgraders timing the launch cycleCoordinating sale of current home with new launch payment schedule.

What's Included

  • Cross-project comparisonMultiple new launches side by side: price, amenities, location advantages, expected appreciation.
  • Floor plan & unit selectionStack analysis for light, ventilation, view, layout efficiency, and resale liquidity.
  • Pricing benchmarkingNew launch PSF measured against completed projects and secondary market comparables.
  • Launch day strategyUnit shortlist, balloting tactics, payment schedule planning, financing pre-approval.
  • Powered by PropertyNet.SGLive transaction data, floor plans, and pricing intelligence on every active launch.
05 / COMMERCIAL

Commercial.

Office, retail, shophouse and industrial each have their own playbook. We have advised commercial clients since 2005, including business owners buying their own premises and family offices building yield portfolios.

Commercial property is not residential with bigger numbers. The financing is different, the tax treatment is different, the buyer pool is different, and the exit strategy is different. We bring specialist advisors who work commercial daily.

Who This Is For

  • Business owners buying their own premisesSME owners, F&B operators, professional firms moving from rental into ownership.
  • Yield-focused investorsBuilding a commercial yield portfolio without the ABSD overhead of residential.
  • Family offices and property armsLong-term hold strategies, shophouse heritage assets, mixed-use portfolios.

What's Included

  • Yield analysisGross and net yield, CPI-linked rent reviews, void-period stress testing.
  • Financing structureCommercial loans, LTV, GST treatment, GCB / non-residential differences.
  • Occupier strategySelf-occupy, lease out, sub-divide, or sell with vacant possession.
  • Shophouse heritage advisoryConservation guidelines, URA approvals, historical premium positioning.
  • Industrial: JTC vs private freeholdAnchor tenancy considerations, JTC restrictions, and resale market depth.
06 / INVESTMENT

Investment & Portfolio.

Build, restructure or exit a property portfolio with eyes wide open on tax, timing and cashflow. Property investment is not just buying and holding. It is positioning the portfolio for optimal returns across cycles.

Whether you own one investment property or seven, the questions are the same: is this still the right asset, is this still the right time, and is the structure tax-efficient. We apply data-led analysis to give you clear answers.

Who This Is For

  • Portfolio buildersIdentifying entry points, diversifying across property types, structuring for long-term accumulation.
  • Portfolio rebalancersReviews of existing holdings, identifying underperformers, recommending strategic shifts.
  • Tax-conscious investorsMinimising tax exposure while maximising gains. Navigating ABSD, stamp duty, and income tax implications.

What's Included

  • Portfolio review & analysisAudit of existing properties, performance against benchmarks, occupancy and maintenance trends.
  • Yield & growth projectionsGross and net yield, projected capital appreciation, long-term wealth modelling.
  • ABSD & tax planningStructuring acquisitions and dispositions to minimise tax impact across multiple holdings.
  • Market cycle positioningTracking leading indicators, buyer sentiment, supply-demand dynamics, interest rate signals.
  • Entry & exit strategyAcquisition price points, holding periods, divestment timing, tenure-end exit planning.
Powered By PropertyNet.SG

Every recommendation, backed by data.

Our co-founded platform PropertyNet.SG gives clients live transaction data, automated valuations and market signals across HDB and private property. So when we tell you what we think, you can see what we are looking at.

Explore the Platform
CCR Median PSF$2,418
RCR Median PSF$2,156
OCR Median PSF$1,742
HDB Resale Index+1.4% Q
New Launch Take-Up62%

Indicative dashboard · Live data on PropertyNet.SG

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